In-store shopping is seeing a resurgence as retailers continue to provide consumers with convenient and exciting purchase experiences. And with the holidays approaching, it’s important for retailers to evolve their in-store strategies to encourage repeat shopping.
The report emphasizes the role physical stores play, both when it comes to holiday shopping and also in managing returns. According to Oracle, Gen Z and millennials (25% and 30%, respectively) said they prefer to use buy online, pick up in-store (BOPIS), while only 14% of baby boomers preferred the same. That finding tracks with a previous survey from parcel locker provider Package Concierge, which found that 58% of Gen Z shoppers have used BOPIS. Among the top reasons for choosing BOPIS, respondents of that survey said they wanted their items faster than online shipping would provide, and they wanted to make sure the item was available before they went to the store.
It's a shift in consumer shopping habits that experts predict will only increase over time. Package Concierge released a survey earlier this year which found that 58% of GenZ shoppers (ages 18 to 25) have used BOPIS for a purchase, and 60% said it was a factor in deciding where to shop.
While BOPIS has proven popular with consumers, many of the initial deployments are not meeting rising customer expectations — and they can create additional work, costs and complexity if they are not tightly integrated into the store’s operations. Expanded fulfillment options such as automated lockers can address both of these challenges, and this webinar will explore how:
- Retailers should be planning for the future of BOPIS; and
- New fulfillment options can provide them with the flexibility to handle higher order volumes, a wider range of package sizes and types, and consumers’ desire for convenience and security.
This year, back-to-school shopping sales are expected to top $80 billion, with households predicted to spend an average of $696.70 — the highest it has ever been, according to the National Retail Federation. Today's consumers want to interact with brands in traditional and nontraditional ways, which is why retailers must excel at integrating their brick-and-mortar and online experiences — including seamlessly delivering the buy online pickup in-store experience, known as BOPIS.
According to a May 2019 Zogby Analytics research study commissioned by Package Concierge, 60% of Gen Z shoppers said they had visited a mall within the last week prior to the survey, while 58% also utilized BOPIS. In addition, 60% of Gen Z shoppers said they will make their choice based on a retailer offering BOPIS over one that doesn't.
During this busy back-to-school shopping season, here's a guideline to help retailers optimize BOPIS success for these tech-savvy student shoppers.
The latest Automated Retail Tracker examines the latest ways supermarkets and other retailers are implementing technologies to provide self-service options and high-speed services.
Kiosk-based shopping experiences may be convenient for consumers, but they also benefit retailers by reducing the amount of floor space needed for checkout — and even merchandise — while reducing the need for sales staff.
Quick, self-service models like kiosks also drive up customer spending, as much as 30 percent more when they order through self-service kiosks as opposed to traditional checkouts.
Forget millennials – well, at least for a moment. So-called Generation Z is also driving much of the innovation when it comes to retail.
Property managers and people who oversee facilities are dealing with an unprecedented problem of too many packages to manage in apartment buildings and multifamily homes. Expert Jake Fingert offers some solutions.
With millennials fast becoming the dominant demographic for apparel merchandisers and marketers, retailers who fail to change their business models at a more rapid pace will continue to struggle.
This is a generation consumed with technology, obsessed with having authentic experiences and committed to aligning their purchasing with their social values. As the digital world continues to expand, vendors and retailers can no longer avoid diving into this universe, however incompatible it may seem with traditional retail marketing.
These days, a dominant proportion of Gen Z consumers in the US are taking advantage of "buy online, pick up in-store." According to mailbox tech company Package Concierge, nearly two-thirds of shoppers ages 18 to 25, surveyed in May 2019, said they had used BOPUS within the past month.
Convenience, unsurprisingly, was a major driver.
Customer expectations are changing. Improvements in technology are driving new and higher expectations for how companies deliver their services and interact with customers.
Lately, discussions around consumer behavior and preferences have tended toward the apocalyptic. With more and more name-brand retailers shuttering stores, many assume that the shopping mall's days are numbered. A recent study from Package Concierge, a provider of automated locker solutions, suggests these fears may be premature.
Retailers, take notice: Generation Z likes to buy online and pickup their orders in store.
Automated locker solutions provider Package Concierge has revealed findings from a new study on the shopping behaviors of adults aged between 18 and 25 years old. Of the 1,000 people polled, nearly 60 percent reported that they had visited a mall within the last week, while nearly 90 percent admitted to making an in-store purchase during their visits.
In a survey released by automated parcel locker provider Package Concierge, 58 percent of Generation Z shoppers were said to have used buy online, pick up in-store (BOPIS) for a purchase. And six in 10 shoppers said it was part of their decision in where to transact, Retail Dive reported.
Package Concierge, an automated parcel locker provider, released a survey that found 58% of Generation Z shoppers have used buy online, pick up in-store for a purchase, and 60% said it was a factor in deciding where to shop. For Gen Z, the brick-and-mortar retail experience still matters.
As e-commerce and omnichannel delivery options have more people shopping online, Package Concierge's data suggests stores that offer BOPIS options can capture additional revenue. For some stores, the strategy pays for itself. According to the ETP Group, for online shoppers the browsing to sale conversion rate is only 3%, but for in-store consumers the rate can jump to 60% depending on the store.
Automated locker solutions provider Package Concierge unveiled new findings about the shopping behaviors of Gen Z that showed while they want their goods now, how they prefer to get items varied.
Package Concierge conducted a survey to illuminate Gen Z shopping habits. The survey found that Gen Z is taking advantage of a range of delivery/pickup options, but perhaps not the ones we may have expected.
While Generation Z shoppers may be using traditional shopping methods, they are also leveraging non-traditional retrieval methods.
Young shoppers like shopping in stores. That’s according to a new study by Package Concierge, in which nearly 60% of surveyed shoppers aged 18 to 25 years old said they visited a mall within the last week, with almost 90% making an in-store purchase during their visit.
Young shoppers love mixing channels, using e-commerce to find what they want and then retrieve their orders in brick-and-mortar stores.
While Generation Z shoppers may be using traditional shopping methods, they're leveraging non-traditional retrieval methods — more than half (58%) have used Buy Online Pickup In-Store with nearly two-thirds using it within the last month.
Lockers provide a convenient way for consumers to pick up online orders in stores, without waiting in line at a customer service desk. But it’s just one of the growing number of use cases emerging for automated lockers in retail locations.
New solution provides flexibility to help more properties, retailers future-proof investment in package management.