With millennials fast becoming the dominant demographic for apparel merchandisers and marketers, retailers who fail to change their business models at a more rapid pace will continue to struggle.
This is a generation consumed with technology, obsessed with having authentic experiences and committed to aligning their purchasing with their social values. As the digital world continues to expand, vendors and retailers can no longer avoid diving into this universe, however incompatible it may seem with traditional retail marketing.
These days, a dominant proportion of Gen Z consumers in the US are taking advantage of "buy online, pick up in-store." According to mailbox tech company Package Concierge, nearly two-thirds of shoppers ages 18 to 25, surveyed in May 2019, said they had used BOPUS within the past month.
Convenience, unsurprisingly, was a major driver.
Customer expectations are changing. Improvements in technology are driving new and higher expectations for how companies deliver their services and interact with customers.
Lately, discussions around consumer behavior and preferences have tended toward the apocalyptic. With more and more name-brand retailers shuttering stores, many assume that the shopping mall's days are numbered. A recent study from Package Concierge, a provider of automated locker solutions, suggests these fears may be premature.
Retailers, take notice: Generation Z likes to buy online and pickup their orders in store.
Automated locker solutions provider Package Concierge has revealed findings from a new study on the shopping behaviors of adults aged between 18 and 25 years old. Of the 1,000 people polled, nearly 60 percent reported that they had visited a mall within the last week, while nearly 90 percent admitted to making an in-store purchase during their visits.
In a survey released by automated parcel locker provider Package Concierge, 58 percent of Generation Z shoppers were said to have used buy online, pick up in-store (BOPIS) for a purchase. And six in 10 shoppers said it was part of their decision in where to transact, Retail Dive reported.
Package Concierge, an automated parcel locker provider, released a survey that found 58% of Generation Z shoppers have used buy online, pick up in-store for a purchase, and 60% said it was a factor in deciding where to shop. For Gen Z, the brick-and-mortar retail experience still matters.
As e-commerce and omnichannel delivery options have more people shopping online, Package Concierge's data suggests stores that offer BOPIS options can capture additional revenue. For some stores, the strategy pays for itself. According to the ETP Group, for online shoppers the browsing to sale conversion rate is only 3%, but for in-store consumers the rate can jump to 60% depending on the store.
Automated locker solutions provider Package Concierge unveiled new findings about the shopping behaviors of Gen Z that showed while they want their goods now, how they prefer to get items varied.
Package Concierge conducted a survey to illuminate Gen Z shopping habits. The survey found that Gen Z is taking advantage of a range of delivery/pickup options, but perhaps not the ones we may have expected.
Georgianna W. Oliver is the founder of Package Concierge, a trusted provider of automated locker solutions that improve customer interations, as well as Tour24, the exciting product that offers self-guided tours for apartments.
We sat down with Oliver to discuss her experience in the property management sector.
While Generation Z shoppers may be using traditional shopping methods, they are also leveraging non-traditional retrieval methods.
Young shoppers like shopping in stores. That’s according to a new study by Package Concierge, in which nearly 60% of surveyed shoppers aged 18 to 25 years old said they visited a mall within the last week, with almost 90% making an in-store purchase during their visit.
Young shoppers love mixing channels, using e-commerce to find what they want and then retrieve their orders in brick-and-mortar stores.
While Generation Z shoppers may be using traditional shopping methods, they're leveraging non-traditional retrieval methods — more than half (58%) have used Buy Online Pickup In-Store with nearly two-thirds using it within the last month.
Lockers provide a convenient way for consumers to pick up online orders in stores, without waiting in line at a customer service desk. But it’s just one of the growing number of use cases emerging for automated lockers in retail locations.
New solution provides flexibility to help more properties, retailers future-proof investment in package management.
New solution provides flexibility to help properties, retailers future-proof their investment.
Package Concierge, a provider of automated locker solutions, has announced its Element series, a package concierge suite for indoor and outdoor use, according to a press release.
As more and more of Gen Z are choosing to rent over owning their own homes, the need for apartment communities to stay competitive is greater than ever.
Here's how to make the most of an automated package locker system.
Looking for ways to meet the demands of online shoppers that increasingly expect same-day and next-day delivery, spurred in large part by Amazon.com's Prime program, omnichannel retailers are implementing buy online, pick up in-store (BOPIS) programs at a growing rate.
Did you know Airbnb, VRBO and other hospitality marketplaces have started cutting deals with apartment communities to place short-term renters? Or that the economics of short-term rentals are allowing for more dynamic pricing in apartment communities and the potential for higher profitability? Our guest, Georgianna W. Oliver, CEO of Package Concierge, is operating in the thick of these new trends and sensibilities. She joins us to elaborate.
When something like BOPIS becomes widespread, it doesn’t take long for dishonest individuals to take note and hatch schemes to beat the system.